About Melissa Stock

Hello!

Ad Tech & SaaS Product Strategy Consultant | GTM & Growth Systems Expert

Melissa Stock is a product and growth strategist specializing in ad tech, media, and SaaS organizations. She helps companies clarify product positioning, align go-to-market strategy, and build scalable growth systems supported by measurable KPI frameworks.

With Director-level leadership experience at fuboTV, Extreme Reach, and Strategus, Melissa has led product management, CTV-first strategy initiatives, identity integrations, and cross-functional GTM alignment across complex technology environments.

Certifications & Education

  • MBA, Technology Management

  • BA, Latin

  • U of Digital – AI Accelerator Certification

  • U of Digital – Advanced TV Essentials

  • U of Digital – Data Clean Room Essentials

Melissa applies AI as a practical business tool — accelerating product analysis, clarifying positioning, and driving growth experimentation within complex tech ecosystems.

Melissa has:

  • Productized emerging ad tech and CTV solutions

  • Translated complex technical architecture into market-ready positioning

  • Owned roadmap prioritization and performance metrics

  • Presented investment strategies and KPI performance to executive leadership

  • Built repeatable GTM systems that support measurable growth

She is also Founder of MJS Digital Strategy, where she partners with SaaS and ad tech companies seeking fractional strategy leadership and growth system design.

In addition, she serves as Owner & Advisor at Aneumind, where she helped operationalize advanced neurotechnology services — strengthening her expertise in translating innovation into scalable business systems.

Product & Growth Strategy Experience

Frequently Asked Questions

  • A digital strategy consultant helps businesses align marketing, technology, and growth goals. I work with founders, SaaS leaders, and marketing teams to clarify positioning, optimize digital channels, and build scalable acquisition strategies that drive measurable revenue growth.

  • I work with SaaS companies, ad tech firms, growth-stage startups, and B2B service businesses that need strategic clarity and execution support. Whether you’re launching a product, refining positioning, or scaling demand generation, I help you move faster with focus.

  • I combine product strategy, ad tech experience, and marketing expertise. That means I focus on profitable growth, messaging clarity, and long-term market positioning.

  • Absolutely. I help define clear value propositions, competitive differentiation, and messaging frameworks that resonate with your target audience and improve conversion across channels.

  • Both. I offer focused strategy sprints, project-based consulting, and ongoing advisory partnerships depending on your needs.

  • Start with a discovery call. We’ll clarify your goals, current challenges, and growth opportunities — and determine whether we’re a strong fit to work together.